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Genesis Products Expands Leadership Team with Joel Eberlein in VP Role

Officials say Eberlein brings a forward-thinking approach that will help Genesis stay ahead of industry trends and continue delivering innovative solutions to its partners and customers.

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Joel Eberlein has been appointed Vice President, RV Product, with Genesis Products Inc., a leading manufacturer of RV interior components.

With more than two decades of experience in manufacturing, product development, and strategic leadership, Eberlein brings a forward-thinking approach that will help Genesis stay ahead of industry trends and continue delivering innovative solutions to its partners and customers.

Eberlein has a proven track record of driving growth and transformation across the RV and transportation industries. Prior to joining Genesis, he held key leadership roles at Heartland RV and Winnebago, where he led product line expansions, streamlined operations, and built strong industry partnerships. His hands-on leadership style and deep industry insight make him uniquely positioned to guide the Genesis RV product division into its next chapter of excellence.

“Genesis has a reputation for innovation, integrity, and putting the customer first,” said Eberlein. “I’m excited to be part of a team that’s shaping the future of the RV industry, and I look forward to helping drive value for both our partners and end users.”

In his new role, Eberlein will be responsible for the growth and strategic development of composite components, decorative surfaces, and countertop product lines for Genesis. Officials say they are looking to Eberlein to further solidify the company's position as a trusted partner in the RV industry.

“Joel’s leadership will be instrumental in evolving our services and product offerings to meet the changing needs of the RV market," said Jon Wenger, President and CEO of Genesis Products. "We believe Joel will enhance our existing teams by bringing fresh perspective and collaborative energy to accelerate innovation and strengthen customer value."

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