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SHELBY, Ohio — Cooper Enterprises, Inc., a contract manufacturer of wood and laminated components, has announced the launch of a new brand identity. The brand includes an updated logo, tagline and website that reflect the company’s commitment to continuous improvement.
“We are excited to announce the adoption of our new brand identity. It not only gives a fresh look to Cooper Enterprises, but it also demonstrates our commitment to growth,” said Monty Friebel, president of Cooper Enterprises.
The new logo features a “miter-folded” icon in the shape of an arrow. Miter-folding is one of Cooper Enterprises’ key offerings.
“The arrow in our logo symbolizes that we value continuous improvement. We strive to provide the best technology and solutions for our customers to help them compete in their ever-changing industries,” said Rachel Brumenschenkel, marketing specialist.
“Your Outsourcing Solution” was chosen as the tagline.
“As a panel processor, our customers are typically architectural millwork companies, store fixture manufacturers and casework companies. Customers outsource their manufacturing to Cooper Enterprises to increase their capacity, expand sales and benefit from our extensive technology,” explained Bob Carcione, director of business development.
The revamped website makes it simple for visitors to learn about Cooper Enterprises’ services, products, history and customer benefits. In addition to having a user-friendly design, one of the company’s goals with the new website is to have more relevant information that potential customers are requesting.
Brumenschenkel commented, “Since Cooper Enterprises is an outsourcing option for many different industries, it was important that we are clear about our offerings and how we can help our customers grow their business.”
To see the new website and learn more about the Cooper Enterprises’ new look, please visithttps://cooperenterprises.com