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Blum launches new brand campaign, demonstrating commitment to customers

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Blum, Inc. launched today Inspired by You, a nationwide brand campaign. Reaching a broad audience through trade magazines, digital channels and social media, the campaign highlights Blum’s commitment to its customers.

“We have been in the United States for more than 40 years, and we have seen our customers evolve and thrive through tough times, and as a business, we are inspired by that resilience,” said Debbie Cannon, VP of Marketing.

The campaign invites viewers to see the faces of Blum employees who are motivated to find meaningful solutions for their customers. The campaign builds on The Blum Difference campaign that launched last year, which takes viewers on a tour behind-the-scenes throughout the Blum facility.

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